“Bindigrl” (1999) is a seminal net art project in the cyberfeminist movement. It examines the boundaries between the sacred and profane from a postcolonial feminist perspective within a digital framework. From a Rhizome interview, included in the collector’s package, Prema Murthy states, “Bindi is a girl born out of the ‘exotic’ and ‘erotic.’ She is the embodiment of desire for and of the ‘other’ … Bindi is my avatar. Not only is she my alias in the virtual world but a play on the word which in India means an incarnation of a Hindu deity, the embodiment of … the ‘goddess/whore’ archetype which has historically been used to simplify the identity of women and their roles of power in society. Bindi is neither here nor there but exists in screenal space. She is somewhere between a question and an answer.”
For more context, view the archived website on Rhizome Artbase 101 at the New Museum, NYC.