Sara Bezovšek is a visual artist, active in the fields of new media, experimental film, and graphic design. Her artistic practice is characterized by the exploration, collection, and storage of mostly pop-cultural visual references from various online platforms, films, and TV series. Using a cut/copy-and-paste technique, she combines found digital material into web pages, collages, mashup videos, etc., thus creating new narratives through appropriation. In doing so, she is interested in what people view and share on social networks, how visual material travels the internet, how it changes, and how it affects users. By using digital images familiar to the global internet user, she wishes to depict how internet phenomena, clichés, and iconic pop-cultural references influence our perception. The dense amount of short clips from known series and films, animated GIFs, internet memes, videos, and other images from online platforms creates a feeling of layeredness, as the viewer can read a number of parallel associations, linked to recognizing individual material, in addition to the basic story.
